Brochures & Sales Kits
Pitch your Business and Close the Deal
No matter how much the internet is utilized in today’s marketplace, your web site cannot act alone. Brochures and sales kits have always been—and will always be—tools that offer myriad uses and benefits for various applications. Whether it be a reason for a second contact with a prospect, a leave-behind at trade shows or prospect cold calls, or a downloadable document accessible by your customers, your brochure design is your Business Story, and must be readily available.
Brochure Design and Printing
KDM works with our clients to develop comprehensive, yet articulate and succinct, brochures that highlight your business, your products and/or services, and their features and benefits. We will evaluate various options in brochure size, layout, and overall format to create an informative document that fits your needs. So, whether it’s a 12-page saddle-stitched self-cover piece or a tri-fold rack-sized piece, the design opportunities are endless. Besides offering direct onsite printing services, we’ll also be sure to web-optimize the piece for download opportunities from your web site.
Sales Kits
We don’t stop with the brochure. KDM also offers a unique and thorough approach to help you close the deal through the development of printed (or interactive) sales kits. These “hybrid brochure” documents combine your brochure data with an efficient folder system that allows for separate inserts featuring core company competencies. This ensures your entire piece does not become obsolete when a single core element in your business has changed.
The beauty of a well-designed sales kit is also in its ability to contain additional materials, such as a unique customer letter, product information sheet, pricing summary, sales sheets, and supplemental items like tri-fold brochures. Though separate, each sales kit can be tailored for each client—and the materials within the sales kit updated or changed as needs arise. And with KDM’s own printing division, we’ll even deliver the finished product to you.
Ask KDM to recommend a complete sales kit program for your company. It’s another unique medium that offers multiple benefits to your customers.